We retained a full-time team of merchandisers for our customer HTC over many years, travelling the length and breadth of Switzerland to deliver POS support.
During their POS assignments, the merchandisers guaranteed product availability and visibility, handled shelf maintenance, ensured ideal product presentation, trained the shop assistants and created a perfectly staged, coherent POS presence to appeal to the emotions of the target group. This made certain that HTC products were framed perfectly and actively marketed by the assistants across all levels of the POS.
Briefing
Full-time merchandising team delivering permanent POS support throughout Switzerland.
Solution
Quality through people Full-time and professionally trained merchandisers who showed skill, commitment and passion every day to provide service excellence on behalf of HTC.
Result
Perfectly staged POS for HTC, throughout Switzerland
President of the board of directors & CEO | Partner